Everyone wants to get noticed. Post your music on YOUTUBE, say something outrageous on Twitter, get thousands of fans on Facebook, create a website, do a reality show. Do something and do it now or die trying. That seems to the the trend and it really pisses me off. It is ironic considering that I am a musician and my livelihood is dependent on grabbing people’s attention. Still there’s something very sick about this narcissistic trend. People want attention just for the sake of getting attention. That is especially true in music also…
Just the other day I spoke to the editor of http://www.Africasgateway.com and this is what he had to say about the state of SA music.
” Some artists in SA will get nowhere because they sound like everyone else. They might do well here and earn a few bucks but that’s it. They will never get any further because people in the US and Europe don’t want to see people who sound like them. In Europe the biggest selling artists are the ones who sing in their own language. They are doing what’s unique to them. And that’s why groups like DIE ANTWOORD and even JACK PAROW are popular. Everyone knows that there are musicians who are better but it doesn’t matter they are different and that’s what people want.”
In truth I don’t care about about musical trends or what people want. I remember writing an apocalyptic song called THE END and being interrupted by my pesky husband. ”Why are you writing about this? It’s depressing” he said asked matter of factly. So I did what most married women do. I ignored him and told him later that the song was written for him! The point is I could hear what the song could become. I hoped that Nathan Ro (from Lonehill Estate) he would hear that too and thank god all mighty he did. The song is brilliant! That’s what happens if you stick to your guns.
Sometimes we all get distracted and doubt ourselves. That, I think is, what makes us human. All you can do is work your way through it. Or in my case sing my way through it. A while ago I doubted my ability to create music. That really put me in a depressive slump for a while. Then I realized that while I might not know a great deal about science or the inner workings of the financial world – I do know how to write a good song. I don’t need to prance around in a weird costume, have a off the wall video or release an Afrikaans album to get people’s attention. I am enough.